A MINALE original series · Milano 1968

Sketchbook Series

My dad filled his sketchbooks with products he never got to make. I'm building them, one episode at a time.

The story

Forty years of design, hidden in a box of sketchbooks

We lost our dad when we were young, but he left us 40 years of design history hidden in his sketchbooks — page after page of products, drawn in the 60s & 70s but never made.

One by one, I am reimagining them into the icons he always intended. A new one each episode.

— Massimo Minale, Founder

Season one

The archive opens

Pilot

The Sketchbook

Our dad left us 40 years of design history hidden in his sketchbooks. Follow us as we open them for the first time and try to bring his scribbles to life.

Our story

Episode 01

2SHADES

My dad designed this lamp over 50 years ago, but never got to build it. So I did.

Shop 2SHADES

Episode 02

4SHADES

My dad sketched this pendant in 1971. It made the cover of Domus, but he never got to build it. 55 years later, I did.

Shop 4SHADES

Season one · continued

Back to the showroom

Episode 03

The Lounge Chair

My dad designed this chair in 1972 for a Milano showroom, evolving the Castiglia he co-designed with Achille Castiglioni for Zanotta in 1968. I grew up sitting in it. Beautiful, but uncomfortable.

Shop the Lounge Chair

Episode 04

The CHAIN Mirror

My dad drew this mirror in 1975, inspired by 70s handbag hardware and thought to be for the Fendi boutique in Rome. It was never built. Watch me finish it with the same hand-polishing techniques used on luxury fashion hardware.

Shop the CHAIN Mirror

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